Venue
Sheraton Needham, 100 Cabot Street, Needham, MA
Facilitator
Maryfran Johnson, Editor in Chief, CIO Magazine & Events
Panelists
Tom Catalini, VP of Technology, William Gallagher Associates
Matthew Karlyn, Senior Counsel, Foley & Lardner LLP
Kevin More, VP of Information Systems, May Institute, Inc.
John Refford, VP Strategic Marketing Technology, Natixis Global Associates
Date
Thursday, April 14, 2011
Schedule
5:30 – 6:00 PM: Registration & Networking
6:00 – 6:45 PM: Dinner
6:45 – 7:00 PM: Welcoming Remarks
7:00 – 8:00 PM: Panel Discussion
Overview
Last year, Boston SIM hosted two presentations on Social Media, “CIOs and Social Media” by John Sviokla and “Enterprise 2.0: New Collaborative Tools for Your Organization’s Toughest Challenges” by Andy McAfee. These presentations addressed the “Who, Where, Why, and When” of using Social Media tools in the enterprise.
To answer the “What and How” Social Media questions, we have secured four panelists who will discuss what Social Media tools they are considering/implementing/using, what are/were the business drivers/issues, how they are going about it as well as sharing any lessons learned and issues that may need to be addressed up front.
Bios
Maryfran Johnson, Editor in Chief, CIO Magazine & Events, brings more than 20 years of experience covering IT leadership, technology and business trends to her role, along with an extensive network of CIO contacts built during previous leadership positions as Editor in Chief of Computerworld (1999-2004) and Founding Editor of CIO Decisions magazine (2004-2007). In January 2009, Maryfran was named Editor in Chief of CIO Magazine & Events. This unique dual role combines strategic direction of the leading publication for chief information officers with all editorial content for CXO Media’s extensive portfolio of national and regional events.
Since the mid-1990s, Maryfran has been featured in media interviews as an expert commentator on IT/business leadership issues. She frequently serves as a guest speaker and moderator at industry conferences, where she is known for her engaging stage presence and deep knowledge of IT executive issues.
Tom Catalini is the VP of Technology at William Gallagher Associates (www.wgains.com), a leading provider of insurance brokerage, risk management and employee benefit services to life sciences, technology, financial risks, healthcare, aviation, renewable energy, clean tech, environmental services and other companies.
Tom is a member of the Boston SIM Board of Directors, where he is responsible for the bostonsim.org website and is an active member of the marketing and social media committee. He also serves as Boston SIM’s liaison to outreach partner Common Impact, where he has acted as a technology mentor for a Boston area nonprofit, assisting in website design and social media strategies.
Tom’s blog, “People & Technology”, can be found at www.tomcatalini.com and contains writings about leadership, communication, productivity, and technology. You can view Tom’s complete profile at linkedin.com/in/tomcatalini and connect with Tom on Twitter at @tomcatalini.
Matthew Karlyn is a partner with Foley & Lardner LLP, an international law firm started in 1842 whose practice areas encompass the full range of corporate legal services, including corporate governance and compliance, securities, mergers and acquisitions, litigation, labor and employment, intellectual property and IP litigation, and tax. CIO magazine has named Foley to its CIO 100 list six times for our client-focused technology. Matthew is a member of the firm’s Information Technology & Outsourcing Practice and the Privacy, Security & Information Management Practice.
Mr. Karlyn is a national speaker and frequent writer on outsourcing and information technology law and policy, and issues pertaining to drafting and negotiating outsourcing services, information technology and professional services contracts, statements of work and service level agreements. He has published over 20 articles (including chapters in two books) and given over 50 presentations on, among other topics, IT contracting and procurement, outsourcing policy, federal and state laws affecting outsourcing, negotiation strategy and techniques, essential elements and risks associated with cloud computing, drafting and negotiating outsourcing agreements, enterprise use of social media, and privacy issues facing companies.
Kevin More is the Vice President of Information Technology at the May Institute, Inc., a national healthcare and human service organization with over 200 service centers in the Northeast, Southeast and West Coast. Kevin is the senior most IT executive and responsible for the organization’s overall technology strategy, execution and direction. He holds an MBA from Bentley University and is a 2005 graduate of the SIM’s Northeast Regional Leadership Forum.
Kevin More is the current President of Boston SIM. Over the past four years, he has been a very active participant and contributor in the SIM National Marketing Committee where he has given multiple presentations on social media, marketing and program best practices. In 2010, he chaired the SIM International Social Media Team with the primary objective of integrating Social Media into the society’s overall communication and collaboration strategy. Currently, he is actively growing the “SIM Connect” LinkedIn group to improve cross chapter collaboration and in 2010 authored the SIM International Wikipedia entry where he was able to research and document the history of SIM International as well as the Boston Chapter. Kevin can be followed on Twitter at @kmmore
John Refford is the VP of Strategic Marketing Technology at Natixis Global Associates, an investment management firm that offers both institutional and retail money management solutions across a wide selection of asset classes and vehicles. Natixis Global Associates is an affiliate of Natixis Global Asset Management, an international investment firm with $719 billion in assets.
John is a Financial Service professional with 17 years of experience, including 13 years management experience. As the leader of his company’s social media team, John will share with us his insights about the studies and attitudes related to social media at a regulated firm. In addition, John leads efforts on segmentation, campaign process and corporate innovation. John writes about Marketing Technology at his personal blog refford.com and at his personal twitter account @iamreff.
Registration
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Photo credit: mrwelliumm